ESPN College Basketball | 2017 Rebrand: Frenzy Toolkit

ESPN College Basketball | 2017 Rebrand: Frenzy Toolkit

Produced at: Troika
Client: ESPN
Creative Director: Gil Haslam
Art Director: Mike Arcangeli
Role: Design
For the 2017 ESPN College Basketball rebrand, I created a custom typeface as well as illustrated pattern toolkits for high-energy, fan-centric package elements.